Bing tests sponsored results within its Copilot results

Bing is now testing sponsored outcomes inside its AI Overview/Copilot outcomes. That is the primary time we’ve seen sponsored outcomes seem instantly inside Bing’s Copilot outcomes.

Including sponsored outcomes to an AI Overview might be a significant step for Bing’s monetization technique. When Google first launched its personal AI Overview, it initially confirmed simply the AI-generated abstract with out adverts sponsored outcomes have been added solely a number of months later.

Right here is the way it appears.

That is the primary time we’ve seen “Sponsored” outcomes seem inside Bing’s AI Overview. Have you ever seen this earlier than?