Author Archives: SocialSignalCounter

How to run compliant, effective medical and mental health ads

How to run compliant, effective medical and mental health ads

PPC advertising for medical and mental health services comes with many restrictions, but it remains an effective way for practices to maintain a steady flow of new patients and clients.  Whether you manage ads for clients, run them for your own practice, or are just getting started, these tips will help you launch or improve […]

When to use them and best practices (with examples)

When to use them and best practices (with examples)

Demand Gen campaigns may be the newest addition to the Google Ads toolbox, but they haven’t received the same attention or hype as Performance Max.  At the core is their divergence from Google’s long-standing focus on capturing existing demand – a model that makes attribution and ROI measurement straightforward. Two years after the public launch, we’ve […]

Shopify hit by login outage on major sales day

Shopify hit by login outage on major sales day

Shopify is experiencing a major login outage on one of the peak shopping days of the holiday season, leaving merchants unable to access their dashboards, POS systems, mobile apps, or even contact Shopify Support. What’s happening. Shopify’s status page shows a series of escalating alerts beginning at 14:54 UTC, warning that merchants “may experience issues […]

Gemini 3 and Nano Banana Pro expanding to more searchers

Gemini 3 and Nano Banana Pro expanding to more searchers

Gemini 3 launched in AI Mode just a couple of weeks ago, but now Google is expanding it to about 120 countries and territories for English queries. Google’s Robby Stein said, “Gemini 3 is now available in AI Mode, across nearly 120 countries & territories in English.” What is AI Mode with Gemini 3. Google shared […]

Microsoft Ads introduces asset-level disapprovals

Microsoft Ads introduces asset-level disapprovals

Microsoft Ads introduced two updates that could significantly improve campaign management and reporting for advertisers. The changes: Asset-level disapprovals: Ads will now be disapproved at the asset level—whether a single image, headline, or text line—allowing the rest of the ad to continue running. This reduces wasted spend and prevents entire campaigns from being paused due […]

Google unveils “Partner Match” for YouTube targeting

Google unveils “Partner Match” for YouTube targeting

Google is gearing up to launch Partner Match, a new targeting option that allows advertisers to use third-party partner data to create custom audiences for YouTube campaigns, according to newly published help documentation. How it works. Partner Match enables approved third-party partners to upload hashed user data—such as email, name, or ZIP code—which Google will […]

Android code reveals OpenAI’s plans as user reports first ad

Android code reveals OpenAI’s plans as user reports first ad

OpenAI is reportedly nearing the launch of ads in the ChatGPT Android app, according to recent code findings. Meanwhile, one user says an ad has already appeared in the wild. What’s new. Early references to an ad system were found in the latest ChatGPT Android beta (v1.2025.329). Inside the APK, TestingCatalog spotted strings such as: […]

Google tests pushing searchers from AI Overviews show more button to AI Mode

Google tests pushing searchers from AI Overviews show more button to AI Mode

Google is now officially testing pushing searchers from AI Overviews in Google Search into the AI Mode interface. When you click on the “Show more” button within some AI Overviews, Google may jump you directly into the AI Mode interface. What Google said. Robby Stein from Google announced this on X, saying, “Today we’re starting […]

Google pulls EU antitrust complaint against Microsoft

Google pulls EU antitrust complaint against Microsoft

Google withdrew its antitrust complaint against Microsoft after EU regulators opened a new probe into Azure under the bloc’s tough tech rules. Driving the news. Google pulled its 2024 complaint—centered on Microsoft’s allegedly anti-competitive cloud licensing practices—just as the European Commission launched fresh investigations into whether Azure and Amazon Web Services fall under the Digital […]