Author Archives: SocialSignalCounter

How to maximize visibility on Google’s blended SERPs

How to maximize visibility on Google’s blended SERPs

SEO today is about owning as much real estate as possible across a constantly evolving search landscape.  As AI reshapes search results into complex, multi-dimensional experiences, understanding and optimizing for SERP features has become critical.  This article breaks down how brands can adapt to these changes and thrive by leveraging every opportunity for visibility in […]

8 Metrics To Measure The Effectiveness Of Your Internal Linking Strategy

8 Metrics To Measure The Effectiveness Of Your Internal Linking Strategy

You might’ve thought we’ve covered everything there is to know about internal linking. But few dare to dig into the tricky details of tracking the success of an internal linking hierarchy. That’s because it’s messy, it’s difficult, and it’s not always straightforward – but it’s worth it. In this guide, we’re covering the metrics that […]

Anticipation Marketing: Crushing Your Next Launch Without Being Salesy

Anticipation Marketing: Crushing Your Next Launch Without Being Salesy

Are you tired of feeling like you’re constantly chasing customers? Wondering how to get people lining up to buy from you instead? In this article, you’ll discover a multi-step strategy to naturally create demand and create a sense of urgency without relying on pushy tactics. What Is Anticipation Marketing? Marketers face many challenges, not the […]

Cut The Malarkey. Speaking Frankly About AI Search & SEO

Cut The Malarkey. Speaking Frankly About AI Search & SEO

Search marketing is undergoing dramatic changes, with many debating whether SEO is on its way out as AI Search rises in popularity. What follows is a candid assessment of what is going on with SEO and search engines today. An SEO School Shuts Down An SEO school by a group called Authority Hackers recently announced […]

18 Essential Accessibility Changes To Drive Increased SEO Growth

18 Essential Accessibility Changes To Drive Increased SEO Growth

This post was sponsored by “Skynet Technologies USA LLC”. Did you know that 1 billion people have not reached you or your customers’ websites yet. 1 billion potential customers are waiting for businesses to step up and do what’s right. Find out if your website is accessible to 1 billion people >>> Accessibility isn’t just […]

25 WordPress Alternatives Best For SEO

25 WordPress Alternatives Best For SEO

WordPress powers hundreds of millions of websites. But, when issues happen internally at WordPress raising uncertainty, the vulnerability of relying on one platform becomes apparent and the need to look for alternatives is a priority. WordPress it is not the only content management system (CMS) option. There’s a diverse marketplace of publishing platforms for those […]

Top 5 takeaways from the 2024 Web Almanac SEO Chapter

Top 5 takeaways from the 2024 Web Almanac SEO Chapter

SEO is full of concepts and buzzwords – a cacophony of case studies and best practices belted out like a children’s holiday choir. What does it actually look like in the wild? What patterns could we see when we study it at scale? What odd blend of curiosity and masochism would volunteer months of their time […]

Google December 2024 core update rollout is now complete

Google December 2024 core update rollout is now complete

The fourth, and I suspect, last core update of the 2024 year, the December 2024 core update, is now done rolling out and complete.  It started on December 12, 2024 and completed about 6 days later on December 18, 2024. This update was a typical core update where Google updates its core ranking system to […]