Podcasting: How to Create a Better Show : Social Media Examiner

Podcasting: How to Create a Better Show : Social Media Examiner

Social Marketing Trends The data you’ve been missing! Need a new plan? Discover how marketers plan to change their social activities in the 16th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss […]

Nutrimuscle: Scaling spend and growing ROAS through better measurement

Nutrimuscle: Scaling spend and growing ROAS through better measurement

Snapchat driving spend growth at higher efficiency  is a fast-growing sports supplement brand that started using Fospha in June 2023. Their goal was to grow by increasing conversions and effectively allocating spend, but like many businesses, one of the primary challenges they faced was the inability to track key metrics (i.e. Cost of Acquiring Customers) […]

YouTube Extends Shorts To 3 Minutes, Adds New Features

YouTube Extends Shorts To 3 Minutes, Adds New Features

YouTube expands Shorts to 3 minutes, adds templates, AI tools, and the option to show fewer Shorts on the homepage. YouTube Shorts will allow 3-minute videos. New features include templates, enhanced remixing, and AI-generated video backgrounds. YouTube is adding a Shorts trends page and comment previews. #YouTube #Extends #Shorts #Minutes #Adds #Features

The SEO impact of interstitials, before and after

The SEO impact of interstitials, before and after

Recently, an SEO client of mine lost 82% of desktop organic traffic to their homepage in one month. Then, there was another 97% decline in desktop organic traffic in the second month.  Why?  The client launched a mobile and desktop pop-up for all United States visitors. Against my advice, the client hoped the conversions would […]

The 10 Best Headless CMS Platforms To Consider

The 10 Best Headless CMS Platforms To Consider

Headless CMSs are becoming more popular as companies want more flexible content management tools. These systems separate the content creation from how it’s displayed, giving more options for publishing content across different platforms. In this article, we’re reviewing ten top headless CMS options. We’re examining them based on the following criteria: How well they work […]

Implementing AI Across Your Company: A Comprehensive Method : Social Media Examiner

Implementing AI Across Your Company: A Comprehensive Method : Social Media Examiner

Social Marketing Trends The data you’ve been missing! Need a new plan? Discover how marketers plan to change their social activities in the 16th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss […]

Unlocking Brand Growth: Strategies for D2C and E-commerce Marketers

Unlocking Brand Growth: Strategies for D2C and E-commerce Marketers

In today’s fast-paced digital landscape, scaling a brand effectively requires more than just an innovative product or service. For D2C and e-commerce marketers, understanding the intricacies of growth strategies across different stages of business development is crucial.   A recent analysis of 71 brands offers valuable insights into the optimal strategies for startups, scaleups, mature […]

Google’s AI Overviews Avoid Political Content, New Data Shows

Google’s AI Overviews Avoid Political Content, New Data Shows

Study reveals Google’s cautious approach to AI-generated content in sensitive search results, varying across health, finance, legal, and political topics. Google shows AI Overviews for 50% of YMYL topics, with legal queries triggering them most often. Health and finance AI Overviews frequently include disclaimers urging users to consult professionals. Google avoids generating AI Overviews for […]

8% Of Automattic Employees Choose To Resign

8% Of Automattic Employees Choose To Resign

WordPress co-founder and Automattic CEO announced today that he offered Automattic employees the chance to resign with a severance pay and a total of 8.4 percent. Mullenweg offered $30,000 or six months of salary, whichever one is higher, with a total of 159 people taking his offer. Reactions Of Automattic Employees Given the recent controversies […]