Throughout Alphabet’s Q2 2026 earnings call, CEO Sundar Pichai mentioned Google wants to enhance its coding and agentic coding capabilities, and {that a} bigger Gemini 4 base mannequin could be essential to remain aggressive on the subsequent frontier. These feedback got here a day after Google introduced Gemini 3.6 Flash and introduced that Gemini 4 […]
Alphabet reported Q2 2026 earnings, with Google Search & Different income up 17% 12 months over 12 months to $63.27 billion. The expansion price eased from 19% in Q1 2026, marking the primary decline after 4 quarters of acceleration. Complete Alphabet income reached $119.8 billion, up 24% 12 months over 12 months, or 23% in […]
Google’s DMCA claims in opposition to SerpApi had been dismissed July 20. Google now has 21 days to amend a part of its criticism. The U.S. District Courtroom for the Northern District of California granted SerpApi’s movement to dismiss Google’s two claims underneath the Digital Millennium Copyright Act. The court docket additionally stayed discovery till […]
High quality over amount is a well-known saying, however it’s not all the time a simple promote to executives and decision-makers who nonetheless consider publishing extra content material results in higher outcomes. That method should still work in some areas of selling and at particular, examined frequencies. However right this moment’s content material methods typically […]
60% of Google searches now finish with out a click on to any content material. That stat framed the core argument from Gabriel Dillon, Go-to-Market Lead for Personalization at Contentful: when AI makes content material practically free to provide, quantity stops being a technique. The one content material that earns consideration is content material held […]
Some manufacturers get away with broad topical focus. Forbes, for instance, ranks properly for all the things from “bitcoin value” to “greatest pillows for neck ache.” However most manufacturers are extra seen in search when focusing their content strategy on core matters. Topical authority is likely one of the most used ideas in search engine […]
Google Advertisements is rolling out video marketing campaign teams for YouTube attain and frequency campaigns, giving advertisers a brand new approach to coordinate supply throughout a number of video campaigns whereas optimizing towards a shared attain or frequency aim. The characteristic is designed to simplify marketing campaign administration whereas serving to advertisers enhance viewers attain […]
Publishing extra pages doesn’t routinely construct topical authority. In lots of native search engine optimisation tasks, the larger problem is deciding which queries deserve their very own pages. Getting that call proper can strengthen relevance, cut back content material overlap, and enhance search efficiency. The ‘Question Deserves a Web page’ framework “Course of all of […]
In my earlier Search Engine Journal article, I launched the idea of Brand Sovereignty: the concept there must be no higher supply of fact about your corporation and merchandise than you. Responses from readers, each instantly and on LinkedIn, confirmed one thing I had suspected for a while. Most organizations perceive why Model Sovereignty issues, however […]
Your DAM is working. Belongings are centralized. Metadata is utilized. Roles and permissions are in place. By each normal measure of a digital asset management (DAM) implementation, you succeeded. And but, campaigns nonetheless launch late. Engineering continues to be fielding requests to resize hero pictures. The regional group in APAC is re-uploading recordsdata into the […]