Raptive lowered its minimum traffic requirement to 25,000 monthly pageviews from 100,000. The ad network announced the new threshold represents a 75% reduction from the previous standard. Raptive retired its Rise pilot program and consolidated all entry-level publishers into its Insider tier. What Changed At Raptive Sites generating between 25,000 and 99,999 monthly pageviews can […]
Google is starting to roll out its new Text Guidelines feature in Google Ads, a tool first announced at the Think Retail event five weeks ago that gives advertisers more control over AI-generated ad copy. Driving the news. The feature, now appearing in some accounts, lets marketers set campaign-level text parameters — guiding Google’s AI […]
After years of delays and scaled-back ambitions, Google officially killed its Privacy Sandbox, the once-flagship initiative aimed at replacing third-party cookies with privacy-preserving ad technologies. Driving the news. In a blog post Friday, Anthony Chavez, VP of Privacy Sandbox, confirmed that Google is retiring 10 remaining Sandbox APIs, including Attribution Reporting, Topics, and Protected Audience […]
Google’s quiet retirement of the num=100 parameter might look trivial to the rest of the world, but for SEO professionals, it’s another step deeper into the dark. That small setting allowed us to see the full top 100 results at once, which made competitive research and rank tracking more complete. Its disappearance comes on the […]
SEO and marketing are driven by the choices that you make, and those choices should be guided by clear, trustworthy data. Having a range of sources that you track on a regular basis helps you to stay informed and to speak with authority in meetings with C-suite and clients. Enable your strategies with real-world insights […]
Your founder’s voice is your startup’s most valuable – and often most underleveraged – asset. I see this so often with startup leaders. They either avoid posting on LinkedIn (my employer) entirely or default to product features and sales pitches. That results in the all-too-familiar rotation of hot takes, motivational quotes, and business updates that […]
Google’s crawl stats report is missing a single day of crawl data, which seems to be impacting all sites within Google Search Console. Google has not yet confirmed the issue but it seems to be impacting everyone. What it looks like. Here is a screenshot from one of my profiles within Search Console, showing the […]
At the recent WordCamp Canada, WordPress co-founder Matt Mullenweg answered a question about how individuals and agencies could support the WordPress ecosystem against “bad actors” who don’t share the same community values. The question gave Mullenweg the opportunity to portray himself as the victim of a court that’s muzzling his free speech and to encourage […]
At the end of 2022, OpenAI launched ChatGPT and opened up an easy-to-access interface to large language models (LLMs) for the first time. The uptake was stratospheric. Since the explosive launch, ChatGPT hasn’t shown signs of slowing down in developing new features or maintaining worldwide user interest. As of September 2025, ChatGPT now has a […]
Some brands are watching their organic traffic – and revenue – slip away. Others? They’re optimizing for this new search channel and seeing theirs rise. That’s why Semrush Enterprise built the AI Visibility Index. It’s the definitive study into how brands perform across the world’s leading AI search engines. Leveraging Semrush Enterprise’s AI Optimization (AIO) platform, the […]