Google launches Search Live with talk and listen within Google App

Google launches Search Live with talk and listen within Google App

Google is now rolling out Search Live, the talk and listen version, not the video version, but the conversational talk and listen version, within the Google Search app. Google says Search Live lets you have a back-and-forth voice conversation with Search and explore links from across the web. Again, this is the voice input version, […]

Wix Acquires AI Platform That Enables Anyone To Create Software

Wix Acquires AI Platform That Enables Anyone To Create Software

Wix announced it is acquiring Base44, an AI-powered coding platform that enables users to create software and applications with natural language prompts, no coding experience necessary. The acquisition is a bold step because it reimagines what a content management system can be, enabling its users to do more with Wix than with any other platform. […]

AI Agents & Workflows For Audit (Part 2)

AI Agents & Workflows For Audit (Part 2)

Building on our previous exploration of Agentic SEO’s ideation capabilities, this article takes a closer look at the second pillar: Audit. As promised, we’ll look at how AI agents can transform the SEO audit process by providing corrections and thorough analysis that would otherwise take hundreds of hours of manual work. Traditional SEO audits are […]

5 ways to improve PPC lead quality

5 ways to improve PPC lead quality

In an era where Google is increasingly powered by AI – from generative search results to automated bidding – your data is no longer just support, it’s the engine.  To win today, you must think bigger:  Feed Google with precise, actionable signals – micro-conversions, CRM-verified leads, and high-value audience lists. Leverage server-side technologies like Google […]

CMOs, The Time Is Now To Assign An AI Leader

CMOs, The Time Is Now To Assign An AI Leader

There are three types of marketing leaders right now: The one worried about performance and just had enough time in leadership meetings to hear what everyone else’s opinion is on AI. The marketing leader who is having to firefight and has spoken to their team about AI and the implications. The marketing leader who has […]

AIO Hurting Traffic? How To Identify SERP Visibility Loss [Webinar]

AIO Hurting Traffic? How To Identify SERP Visibility Loss [Webinar]

Wondering if AI Overviews (AIOs) are stealing your clicks? Are these AI answer engines eating into our traffic, or just changing the shape of it? Google’s AI Overviews now appear on up to 40% of search queries, but what impact are they really having? Stop Guessing. How To Measure AIO’s Real Impact Get the on-demand […]

Yoast SEO WordPress Plugin Adds Support For LLMs.Txt

Yoast SEO WordPress Plugin Adds Support For LLMs.Txt

Yoast announced the addition of llms.txt capability to both the premium and free versions of their SEO plugin. Users can now add llms.txt files to their sites to future-proof them for AI search engines. LLMS.Txt llms.txt is a proposal for a new standard that will enable large language models (LLMs) to access a publisher’s content […]

Meta unveils generative AI tools for automated video, branding, and creative ads

Meta unveils generative AI tools for automated video, branding, and creative ads

Meta unveiled a suite of new generative AI features designed to boost performance and streamline creative workflows. Driving the news. Meta is expanding its Advantage+ suite with several AI-powered features: Consistent branding at scale: Advertisers and agencies can now apply logos, brand colors, and fonts automatically across creative assets. AI video generation: A still-in-testing feature […]

New AI Mode’s Playbook For Visibility

New AI Mode’s Playbook For Visibility

This post was sponsored by MarketBrew. The opinions expressed in this article are the sponsor’s own. Is Google using AI to censor thousands of independent websites? Wondering why your traffic has suddenly dropped, even though you’re doing SEO properly? Between letters to the FTC describing a systematic dismantling of the open web by Google to […]

3 soft skills that are critical for SEOs in 2025

3 soft skills that are critical for SEOs in 2025

The SEO landscape requires a heavy focus on a variety of hard skills. To be successful today, you need to be: Proficient in multiple SEO practices like technical, local, content strategy, and more. Capable with a laundry list of tools and data analysis from those tools. Comfortable with AI, prompt engineering, and automation. Knowledgeable on […]