This week’s Ask an SEO question is from an anonymous reader who asks: “Should I be optimizing content differently for LinkedIn, Reddit, and traditional search engines? I’m seeing these platforms rank highly in Google results, but I’m not sure how to create a cohesive multi-platform SEO approach.” Yes, you should absolutely be optimizing your content […]
We know AI responses are probabilistic – if you ask an AI the same question 10 times, you’ll get 10 different responses. But how different are the responses? That’s the question Rand Fishkin explored in some interesting research. And it has big implications for how we should think about tracking AI visibility for brands. In […]
. However it also contains inline elements such as the contents of script tags or styling added to other tags. This can rapidly lead to bloating of the HTML doc.” That is the same thing that Googlebot is downloading as HTML, just the on-page markup, not the links to JavaScript or CSS. According to the […]
Microsoft introduced an AI Performance dashboard in Bing Webmaster Tools, giving visibility into how content gets cited across Copilot and AI-generated answers in Bing. The feature, now in public preview, shows citation counts, page-level activity, and trends over time. It covers AI experiences across Copilot, AI summaries in Bing, and select partner integrations. Microsoft announced […]
A newly discovered settings panel offers a first detailed look at how ads could work inside ChatGPT, including how personalization and privacy controls are designed. Driving the news. Entrepreneur Juozas Kaziukėnas found a way to trigger ChatGPT’s upcoming ad settings interface. The panel repeatedly stresses that advertisers won’t see user chats, history, memories, personal details, […]
OpenAI is testing ads inside ChatGPT, bringing sponsored content to the product for the first time. The test is live for logged-in adult users in the U.S. on the free and Go subscription tiers. Plus, Pro, Business, Enterprise, and Education subscribers won’t see ads. OpenAI announced the launch with a brief blog post confirming that […]
Google’s AI Mode isn’t more likely to cite content that appears “above the fold,” according to a study from SALT.agency, a technical SEO and content agency. After analyzing more than 2,000 URLs cited in AI Mode responses, researchers found no correlation between how high text appears on a page and whether Google’s AI selects it […]
OpenAI confirmed today that it’s rolling out its first live test of ads in ChatGPT, showing sponsored messages directly inside the app for select users. The details. The ads will appear in a clearly labeled section beneath the chat interface, not inside responses, keeping them visually separate from ChatGPT’s answers. OpenAI will show ads to […]
Eighty million people use Reddit search every week, Reddit said on its Q4 2025 earnings call last week. The increase followed a major change: Reddit merged its core search with its AI-powered Reddit Answers and began positioning the platform as a place where users can start — and finish — their searches. Executives framed the […]
OpenAI is rolling out its first live test of ads in ChatGPT, placing sponsored messages directly inside the app for some users. The details. According to CNBC, the ads will appear in a clearly labeled section beneath the chat interface rather than inside responses. The format is designed to keep ads visually separate from ChatGPT’s […]