Great content is the backbone of any successful SEO strategy. Content provides information to users, facilitates ranking in the organic search results, and can be a significant driver in attracting backlinks to your website. But how and where one sources such amazing content depends on a few factors. For one, you can write your own […]
When managing a website, choosing the right type of redirect is crucial for ensuring a smooth user experience and maintaining SEO performance. While there are multiple ways to redirect a webpage, the two most common redirects are 301 (permanent) and 302 (temporary). They both have distinct purposes, and selecting the wrong one can affect your […]
Google has updated its crawl budget guidelines, stressing the need to maintain consistent link structures between mobile and desktop websites. Large websites must ensure mobile versions contain all desktop links or risk slower page discovery. The update mainly impacts sites with over 10,000 pages or those experiencing indexing issues. Link structure consistency across […]
Meta descriptions are crucial in shaping how search engines and users perceive your content. While meta descriptions don’t directly impact search rankings, they can significantly influence user engagement, click-through rates (CTR) and, ultimately, a site’s SEO performance. Meta descriptions are often the first interaction potential visitors have with a website, making it essential to create […]
Listen, this isn’t a fun topic or article to write. I’ve been through a lot in my career as an employee. Now, as an agency owner, I understand how economic factors, downtimes, and other ripples can have a big impact not only on budgets, but also on careers and lives. Downtimes, downturns, and anything negative […]
Lawyers for Matt Mullenweg and Automattic filed a motion to dismiss the lawsuit from WP Engine, offering a different perspective on the dispute’s underlying causes. The motion to dismiss claims that the one causing harm isn’t Mullenweg and Automattic but WP Engine, asserting that WP Engine is compelling the defendant to provide resources and support […]
Some ChatGPT users can now search the web with ChatGPT search, OpenAI announced today. ChatGPT has been able to search the web for several months, but today’s update is part of OpenAI’s larger push into AI search. OpenAI’s ChatGPT search has an opportunity to challenge Google’s search monopoly with a much different user experience (e.g., […]
Chrome introduces new debugging tool in Canary build, helping developers identify and fix website layout stability issues. Chrome Canary has added a new “Layout Shift Culprits” feature that visually identifies page layout problems. Developers can now see and replay layout shifts in real-time to pinpoint specific issues. The tool will move from Chrome Canary to […]
Select Google Ads accounts can now access a new “segment” option for Performance (PMax) Asset Group performance, offering a long-awaited layer of granularity to campaign insights. This has been a highly requested feature for years, and Google has now delivered, enhancing the ability to monitor and optimize PMax campaigns. Why we care. This new segmentation […]
OpenAI is bringing real-time web search capabilities to ChatGPT, enhancing the functionality of the AI chatbot. This new feature, announced today, allows ChatGPT to provide up-to-date information with proper source attribution while keeping its conversational interface. Key Updates ChatGPT can now deliver real-time data, including news, sports scores, stock prices, and weather updates. Search results […]