NewzDash published an analysis evaluating Uncover visibility earlier than and after Google’s February 2026 Discover core update, utilizing panel information from tens of millions of US customers tracked by means of its DiscoverPulse device. It in contrast pre-update (Jan 25-31) and post-update (Feb 8-14) home windows throughout the highest 1,000 domains and high 1,000 articles […]
SerpApi is asking a federal court docket to dismiss Google’s lawsuit, arguing the corporate is misusing copyright regulation to limit entry to public search outcomes. The movement was filed Feb. 20, in response to a weblog submit by SerpApi CEO and founder Julien Khaleghy. Google sued SerpApi in December, alleging it bypassed technical protections to […]
Advertisers contacting Google Advertisements help could now have to grant specific authorization earlier than they’ll even submit a assist request — giving a Google specialist permission to entry and make adjustments straight inside their account. Right here’s what’s occurring. Customers are first routed to a beta AI chat. In the event that they decide to […]
SerpApi filed a motion to dismiss Google’s federal lawsuit, two months after Google sued the company underneath the DMCA for allegedly bypassing its SearchGuard anti-scraping system. The submitting goes past disputing the technical allegations. SerpApi is difficult whether or not Google has the authorized proper to carry the case in any respect. The Standing Query […]
Demand Gen marks a shift in Google Advertisements towards visible promoting past key phrases and textual content. Counting on conventional methods when testing it wastes funds, hurts efficiency, and limits alternative. To succeed, you need to assume extra like a social advertiser than a search advertiser. At SMX Subsequent, Industrious Advertising proprietor Jack Hepp defined […]
The December 2025 core update had a big influence on numerous websites. Every of the websites under which have completed nicely are both long run shoppers, previous shoppers or websites that I’ve completed a web site assessment for. Whereas we are able to by no means say with certainty what modified as the results of […]
Most SEO professionals give Google an excessive amount of credit score. We assume Google understands content material the best way we do — that it reads our pages, grasps nuance, evaluates experience, and rewards high quality in some deeply clever approach. The DOJ antitrust trial instructed a distinct story. Below oath, Google VP of Search […]
In January, I wrote about the beginning of agentic commerce by means of each Agentic Commerce Protocol (ACP) and Common Commerce Protocol (UCP), and the way this might influence us all as shoppers, enterprise homeowners, and SEOs. As we nonetheless sit on waitlists for each, this doesn’t imply that we will’t put together for it. UCP […]
Google’s web page indexing report inside Google Search Console is lacking a block of knowledge sooner than December fifteenth. It looks as if some type of reporting bug that’s impacting all customers. Google has not but commented on the reporting difficulty however once more, it’s widespread and impacting everybody. What it seems to be like. […]
Google’s John Mueller answered a query about why a Search Console was offering a sitemap fetch error despite the fact that server logs present that GoogleBot efficiently fetched it. The query was requested on Reddit. The one who began the dialogue listed a complete listing of technical checks that they did to verify that the […]