Category Archives: Social Signals

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Googlebot Crawl Slump? Mueller Points To Server Errors

Googlebot Crawl Slump? Mueller Points To Server Errors

A Reddit thread about a sharp crawl drop prompted guidance from Google’s John Mueller. Here’s how to diagnose the cause. Sudden crawl drops are more consistent with 429/500/503 responses or timeouts than with 404s. Once issues are fixed, crawl rates should recover, though it can take time. There’s no defined timeline for recovery. #Googlebot #Crawl […]

OpenAI Announces Low-Cost Subscription Plan: ChatGPT Go

OpenAI Announces Low-Cost Subscription Plan: ChatGPT Go

OpenAI is rolling out a new subscription tier called ChatGPT Go, a competitively priced version that will initially be available only to users in India. It features ten times higher message limits, ten times more image generations, and file uploads than the free tier. ChatGPT Go OpenAI is introducing a new low-cost subscription plan that […]

Want to win at local SEO? Focus on reviews and customer sentiment

Want to win at local SEO? Focus on reviews and customer sentiment

Search is changing fast. This year, we’ve seen more instances of search engine results sharing space with AI-powered features that are changing how people find information. Along with the changes to how search engines display information, we’re also seeing users explore new methods to search for information. Google AI Mode, Gemini, ChatGPT, Perplexity – there are […]

Local SEO ‘Best Practices’ Aren’t Universal: Yext Study

Local SEO ‘Best Practices’ Aren’t Universal: Yext Study

A new Yext analysis of 8.7 million Google search results suggests many common local SEO tactics don’t perform the same across industries and regions. The dataset, drawn from the company’s Scout Index, focuses on what correlates with visibility in Google’s Local Pack, not just overall map presence. What Yext Found Review Management Emerges As The […]

Google Answers Question About Core Web Vitals “Poisoning”

Google Answers Question About Core Web Vitals “Poisoning”

Someone posted details of a novel negative SEO attack that they said appeared to be a Core Web Vitals performance poisoning attack. Google’s John Mueller and Chrome’s Barry Pollard assisted in figuring out what was going on. This is an interesting situation because the problem may be related to an unusual variation of a denial-of-service […]

Winning the local SEO game in the age of AI

Winning the local SEO game in the age of AI

Google’s AI results are changing everything about how local businesses get discovered—and reviews are now at the center of it all. They shape visibility, build trust, and, when leveraged effectively, drive conversions. In this live webinar, GatherUp VP of Marketing Mél Attia and renowned Local SEO expert Miriam Ellis will share never-before-seen research findings on […]

Google Expands iOS App Marketing Capabilities

Google Expands iOS App Marketing Capabilities

Running iOS app campaigns in Google has never been straightforward. Between Apple’s privacy changes and evolving user behavior, marketers have often felt like they were working with one hand tied behind their backs. Measurement was limited, signals were weaker, and getting campaigns to scale often required more guesswork than strategy. Google Ads Liaison, Ginny Marvin, […]

Mueller Confirms Small Pilot Group

Mueller Confirms Small Pilot Group

Google says the new Trends API is opening to a “quite small” set of testers at first, with access expanding over time. The company formally announced the alpha at Search Central Live APAC. On Bluesky, Google Search Advocate John Mueller tried to set expectations for SEO professionals, writing: “The initial pilot is going to be […]

TikTok limits posts to five hashtags

TikTok limits posts to five hashtags

TikTok is capping hashtags at five per post, a shift some users have recently noticed through in-app notifications. Details. TikTok hasn’t formally announced the update. A Reddit user said a TikTok notification explained the change is aimed at: Reducing hashtag clutter, Discouraging spammy usage, Improving discovery relevance. TikTok is the latest social platform to sideline […]