SEO for Paws, is a live-streamed fundraiser and the passion of Anton Shulke, an expert at organizing events, to help a charity close to his heart.
The next SEO For Paws will be held on March 27, 2025.
The live stream features a stellar speaker list that includes some of the industry’s best SEO professionals and personalities, including Martin Splitt, Sara Fernández Carmona and Mark Williams Cook.
Anton has tirelessly continued his support for his favorite charity, which aids the many pets that were left behind in Kyiv after war broke out in Ukraine.
Anton is well-known for his love of cats. Dynia, who traveled across Europe with Anton’s family after escaping Kyiv, is a regular feature on his social media channels.

Fifty Cats And One Dog
Anastasia, who now manages one of the shelters supported by the SEOcharity project, is originally from Avdiivka, in the Donetsk region. At the onset of the invasion, Anastasia was living with around fifty cats and for several weeks, she sheltered with them in a basement, hiding from artillery fire. Without a car, Anastasia took multiple perilous train rides under bombardment to evacuate all her animals to the town of Pokrovsk.
Once the frontline advanced, Anastasia had to move again to the Odesa region. But, her situation remains extremely challenging as maintaining warmth requires constant heating, the animals need food and some even require specialized dietary care.
Today, the SEOcharity project is the main financial lifeline enabling Anastasia to continue caring for her animals.
To keep supporting individuals like Anastasia, we need your help. You can donate via Anton’s Buy Me a Coffee and, visit Anastasia’s Facebook page for her shelter.
SEO For Paws – Cat Lovers, Dog Lovers, And SEO
The upcoming “SEO for Paws” livestream aims to continue fundraising efforts. The event, which runs from 1:00 p.m. to 4:30 p.m. ET, will offer actionable SEO and digital marketing advice from experts while raising money for the animal shelters.
Headline speakers who have donated their time to support his cause include Martin Splitt, Sara Fernández Carmona, Roxana Stingu, Noah Learner, Mark Williams-Cook, Alan Bleiweiss and Kristine Schachinger.
Attendance is free, but participants are encouraged to donate.
Event Highlights
- Date and Time: March 27, 2025, from 1:00 p.m. to 4:30 p.m. ET.
- Access: Free registration with the option to join live, participate in Q&A sessions, and a recording will be made available on YouTube.
- Speakers: The live stream will feature SEO and digital marketing experts, who will share actionable insights.
How To Make A Difference
The “SEO for Paws” live stream is an opportunity to make a meaningful difference while listening to excellent speakers.
All money raised is donated to help cats and dogs in Ukraine.
You can register for the event here.
And you can help support the charity by buying coffee.
Search Engine Journal is proud to be sponsoring the event.
More resources:
Featured Image from Anton Shulke
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