Bing tests showing favicons in Shopping ad results

Bing is testing favicons inside its Procuring advert outcomes. Beforehand, Bing solely confirmed the location title with no favicon, however now we’re recognizing favicons showing alongside these outcomes.

This mirrors an identical change we lately coated on Google, the place favicons began showing in Procuring advert outcomes after beforehand exhibiting solely the web site title.

Right here is screenshot with favicons.

Here’s a screenshot with no favicon.

Displaying favicons inside Procuring advert outcomes is a strong addition, serving to construct belief with customers by making it simpler to rapidly acknowledge a well-recognized model earlier than clicking.