Ghost citations: Why AI search cites your content, not your brand

Ghost citations: Why AI search cites your content, not your brand

Throughout roughly 16 million model appearances, new information from Writesonic discovered that round 40% of AI citations didn’t identify the supply model within the generated reply. On Perplexity, the speed reached 52%. (Disclosure: The article co-author, Samanyou Garg, is the founder and CEO of Writesonic.) Getting cited by an AI engine is usually touted as […]

Google Ads Bidding In 2026: What’s Worth Your Time

Google Ads Bidding In 2026: What’s Worth Your Time

Your bid technique is a vital lever for PPC success, and the appropriate bid sort tells Google’s AI precisely spend your funds to hit your particular enterprise objectives. Bidding know-how has advanced quick, and adapting to every shift generally is a aggressive benefit in 2026. Google Advertisements bidding has moved from handbook, keyword-by-keyword management to […]

How Perplexity Actually Picks Sources (I Read The Stream, Not The Answers)

How Perplexity Actually Picks Sources (I Read The Stream, Not The Answers)

I promised this one on the finish of the ChatGPT teardown. I’ve since had to return to ChatGPT once more in a follow-up as a result of it moved underneath me whereas the publish was nonetheless contemporary. Perplexity was subsequent, so right here it’s. The query hasn’t modified, solely the brand. “How do I present up […]

Google’s Open Knowledge Format Adds Five Trust Signals

Google’s Open Knowledge Format Adds Five Trust Signals

Google has introduced an replace to the Open Information Format (OKF), model 0.2. The brand new model provides 5 belief associated options {that a} “client” of the OKF can use to confirm 5 elements concerning the OKF bundles. The 5 belief indicators and their associated OKF fields and idea sort are: Provenance (subject: sources) Belief […]

Google’s Mueller: Fix Conflicting Metadata, Don’t Test It

Google’s Mueller: Fix Conflicting Metadata, Don’t Test It

Google’s John Mueller says the corporate hasn’t stated which supply takes precedence when there’s conflicting details about whether or not a product is in inventory. In case your on-page content material, markup, and product feed disagree about whether or not an merchandise is in inventory, Mueller says you need to repair it fairly than analyze […]

YouTube Views Rose While Long-Form Ad Revenue Fell, Data Shows

YouTube Views Rose While Long-Form Ad Revenue Fell, Data Shows

Views on long-form YouTube movies rose sharply over the previous 12 months whereas the adverts working in opposition to them fell by half, in accordance with a new report from social media tool Metricool. The report offers an outline of 799,718 movies from 71,177 accounts all over the world, evaluating knowledge from February 2025 with […]

Google’s Illyes Unsure On Shifting unavailable_after Dates

Google’s Illyes Unsure On Shifting unavailable_after Dates

Google’s Gary Illyes mentioned on LinkedIn that he’d should verify whether or not a website can safely prolong an unavailable_after date. His first learn, which he known as a intestine feeling, was that pushing the date ahead is ok, however he left open whether or not the tag may be trusted for pages that expire […]

5 strategies to remove negative search results in 2026

5 strategies to remove negative search results in 2026

Your branded SERP is a touchdown web page you don’t management.  When a prospect, hiring supervisor, or journalist searches your title — or a consumer’s — Web page 1 of Google speaks first.  A damaging end result close to the highest doesn’t simply price clicks; it reframes each end result beneath it. In a previous […]

Study: AI Recognizes 96% Of Brands But Mentions Almost None

Study: AI Recognizes 96% Of Brands But Mentions Almost None

This submit was sponsored by Victorious. The opinions expressed on this article are the sponsor’s personal. Once we ask an AI platform to explain a model, it nearly all the time is aware of the reply. However when a purchaser asks that very same platform which model to think about, it attracts on solely a […]

Why creator content belongs in your AI search strategy

Why creator content belongs in your AI search strategy

Creator content more and more informs AI solutions. In spite of everything, a large language model (LLM) can’t have an opinion. It will possibly’t determine whether or not your product is the perfect moisturizer or the water softener that’s the perfect worth. So when somebody asks a subjective query, an LLM borrows a standpoint from […]