Lin-Manuel Miranda, creator and star of “Hamilton” and “In the Heights,” excels in acting, singing and dancing. Gene Kelly was a master of acting, singing and dancing, best known for films like “Singin’ in the Rain” and “An American in Paris.” These artists are triple threats — literally one in a million. In fact, Miranda […]
SMX Advanced, the premier conference for experienced senior-level search marketers, is hosting its first in-person event since 2019 – this June 11-13, 2025, at the Westin Boston Seaport! We’re excited to bring the most advanced SEO, PPC, and AI tactics to the search marketing community – and here’s where you come in. Search continues to change […]
© 2025 Search Engine Land is a Trademark of Semrush Inc. Third Door Media operates business-to-business media properties and produces events, including SMX. It is the publisher of Search Engine Land, the leading digital publication covering the latest search engine optimization (SEO) and pay-per-click (PPC) marketing news, trends and advice. The company headquarters is 800 […]
A new “Used since” column reveals when assets were added to Google Ads accounts, giving advertisers crucial historical context for managing their creative assets. The addition of this timestamp feature addresses a common pain point for digital marketers who inherit or audit accounts, as they previously had no easy way to determine how long specific […]
“Private search term” reporting in Performance Max campaigns was spotted in Google Ads, highlighting queries with fewer than 50 unique searches over the past 90 days. This change could affect how advertisers can view and analyze search query data in Performance Max campaigns, potentially impacting their ability to optimize based on specific user searches. This […]
© 2025 Search Engine Land is a Trademark of Semrush Inc. Third Door Media operates business-to-business media properties and produces events, including SMX. It is the publisher of Search Engine Land, the leading digital publication covering the latest search engine optimization (SEO) and pay-per-click (PPC) marketing news, trends and advice. The company headquarters is 800 […]
Google has updated its documentation to provide clearer guidance on its site reputation abuse policy. The changes are meant to you better understand what qualifies as a violation and how to stay compliant. While the updates don’t change how the policy is applied, they make the rules easier to follow by incorporating more detailed explanations […]
In SEO, we often operate under the assumption that more is better: more content, more pages, more keywords, more traffic. The expectation is that more of these elements will lead to more revenue. With generative AI, this belief has only grown stronger, enabling content production at an unprecedented scale. But what if more isn’t the […]
At the start of 2024 – a year that undeniably transformed the SEO landscape – we were primarily focused on Google and eagerly watching how AI might reshape organic search. As we begin 2025, the picture has become clearer. AI is no longer a looming possibility; it’s a central player, albeit in ways few of […]
Advancing your in-house SEO career can be incredibly lucrative and fulfilling. But most advice is theoretical, too high-level, and comes from people who haven’t done it. I had the good fortune of a very fruitful in-house career, leading large organizations at companies like Atlassian, G2, or Shopify. Over the recent years, I have had the […]