Category Archives: Social Signals

Automattic removed a spreadsheet containing the domain names of WP Engine customers from the WP Engine Tracker website. The removal is in response to a preliminary injunction granted to WP Engine, ordering Automattic and Matt Mullenweg to remove the spreadsheet within 72 hours. The preliminary injunction was warmly received on X (formerly Twitter), a tweet […]

Managing wasted ad spend is a top priority for any successful PPC campaign. One of the most effective ways to achieve this is by implementing a strong negative keyword strategy.  By blocking irrelevant searches, you can ensure your ads reach the right audience, maximize your ROI and streamline campaign performance. Here’s how to start with […]

In the world of ecommerce platforms, plugins, and shopping carts, there are a lot of technology options. WooCommerce for WordPress leads the way in terms of market share. All of the various ecommerce platforms have their own pros and cons in terms of features, content management, and overall integration with your business. Many of the […]

Google Search Console is rolling out a new date picker for the performance reports. This replaces the old performance report menu, where it showed a date selector, search type, and additional filters. Now it lets you quickly jump to 24-hour view, 7 days, 28 days, 3 months and more, plus the search type filter and […]

As we close out the year, customer retention is more critical than ever for Shopify merchants preparing to make Q1 2025 their strongest quarter yet. In this on-demand webinar, you’ll get proven strategies to help you fuel long-term profitability and sustainable growth. Using the strategies featured in this webinar, top brands such as OLIPOP, Jones Road […]

Meta’s suite of apps faced a major outage Wednesday afternoon, leaving users across the globe unable to access the platforms or send messages. The issues began around 12:40 p.m. ET, with DownDetector reporting significant spikes in error complaints. By the numbers: The outage affected services differently depending on users’ regions. Some platforms began partial recovery […]

Microsoft has officially removed the cache link and cache operator support from Bing Search. This comes after several months of testing, and after Google removed the cache link back in February 2024. Fabrice Canel from Microsoft told Search Engine Land that Bing dropped the cache feature this week from its search results. What it looked […]

Google released its upgraded AI model, Gemini 2.0 today and will be rolling these advancements into Google Search and AI Overviews. Google’s AI Overviews should be able to “tackle more complex topics and multi-step questions, including advanced math equations, multimodal queries and coding,” Google wrote. Sundar Pichai, Google’s CEO wrote, “No product has been transformed […]

Three-quarters of the links cited in Google AI Overview appear in position 12 or higher in the organic search results. That’s according to a new analysis of more than 120,000 search queries from enterprise SEO platforms Botify and DemandSphere. Why we care. Getting visibility and clicks from Google Search is increasingly difficult, especially with AI […]

Google Ads users are spotting a new “Video” option in the Assets section, marking a potential shift in how advertisers manage and integrate video content. Why we care. This update could signal Google’s plans to expand video’s role in search and other campaign types, potentially shaking up ad strategies for 2025. While videos have long […]